The Word, in John 1 is, among other things, is Life & Light. This next passage builds on that, a message of light. Let me explain. God is eternal – existed for all eternity. Somewhere in that eternity, He chose to create the universe. At that point God created time and space. He spoke light into existence
Genesis 1
3 Then God said, “Let there be light”; and there was light.
God communicates with His creation, He is the Word. It is a characteristic of light – to be seen, obviously. God’s desire is that His creation knows Him; knows that He is the creator, and that He is light. He wants to be seen. That is the meaning of glory. He desires that we read the Word & come to know and love Him in return. It is a message sent. 
There are three things to learn from such a message. They are important for us to understand. The Three Lessons from a Message of Light. We need to know these because we are involved in that message. And I will show you why.
We could also call it The Three Principles of Evangelism; very, very basic principles we all need to know. 
1. Requires a Messenger
There is more about John later. Here it is enough for this one point: there is a message & there must, therefore, be a messenger (There came a man sent from God….).
He is just a man – He is not the light. He is special – he is used of God – sent by God; but still a man. The Light he proclaims is far more than just a man. This is something that must be proclaimed – testify/reveal the light. 
The entire book of John is built around this premise – tell people / testimony. You might think that is the preacher’s job. Or you might think that is Billy Graham’s job, or now Franklin’s, an evangelist. It is neither. It is your job. The preacher equips you. You can reach people I have never even heard of; family and friends that only you have contact with. 
Matthew Henry writes this, “Christ’s light needs not man’s testimony, but the world’s darkness does. John was like the night watchman that goes round the town, proclaiming the approach of the morning light to those that have closed their eyes.”
2. It is Universal
John 1:9, There was the true Light which, coming into the world, enlightens every man.
Here again because of Who He is – He enlightens EVERYONE. John could shed light on only the environs of Jerusalem & Judea. This Light is universal and turns the lights on all/everywhere. There is good and there is evil. There is light and darkness. Everyone, everywhere instinctively knows there is a God.
Sin – people today do not want to hear about sin – old fashioned. But the Bible is clear, everybody sins. Everyone needs the Light and forgiveness and they know they need it. The biggest problem is for the churched. They think they already have it, and some do. 
Many do not but they will defend the dignity of man and his inherent goodness, rather than his inherent need. 
They will speak of a spark of deity in all humanity, even MS 13, while argue for the killing of unborn babies.
Everybody needs a savior. Because all have sinned and fall short of the glory of God, and the penalty of sin is death. 
This leads naturally to #3
3. Demands a Response
There are two responses only. Everyone falls into one or the other, like the sheep and Goats of Matthew 25: 32 “All the nations will be gathered before Him; and He will separate them from one another, as the shepherd separates the sheep from the goats; 33 and He will put the sheep on His right, and the goats on the left. Those on the right inherit eternal life; those on the left eternal fire.
Two response & only two
First response: Rejection: John 1:10-11, 10 He was in the world, and the world was made through Him, and the world did not know Him. 11 He came to His own, and those who were His own did not receive Him. Even those who claim to know God will reject Him like the Jews. He is not their kind of savior. 
They will defend to the death a solution that does not solve the problem. 
I see this apparent, in a small way, in the march against guns, (consequently against NRA, against Trump, against Republicans). But not against sin, or broken homes, or drugs, or sex. 
Which amounts to anything except the truth. (“The world didn’t know Him”, even “His own didn’t receive Him”.) These people claimed to be a people of God – God’s chosen. 
They knew the Hebrew Bible forward and backward. 
So I plead here with those who claim to be a believer because they are a member of a church – were baptized as an infant. They think, therefore, they are a Christian because they are a Lutheran or a Catholic or an Episcopalian.
I, myself, am a perfect example. I was baptized. I was confirmed at the age of twelve – top in my class in the Episcopal Church. But I didn’t know Jesus Christ – I did not know I was a sinner in need of a savior. “I am an Episcopalian, isn’t that a Christian”? Not necessarily 
Lessons of a Message of Light
1. Requires a messenger
2. Is Universal – Applies to Everyone
3. Demands a Response
And that response may be negative – we need to know we may get rejected. But that is not because of us, it is part of the lesson of a message of light. You may be thinking, “Not for me – I am no evangelist, I’m no debater – I’m not a theologian, I don’t know enough”. Nonsense – you know what has happened to you if you have been born again. 
But there is a second response
Second Response: John 1:12-13: 12 But as many as received Him, to them He gave the right to become children of God, even to those who believe in His name, 13 who were born, not of blood nor of the will of the flesh nor of the will of man, but of God. Acceptance is faith – born again; born of God. This message is not from us – it is from of God. 
Whether or not they believe is not up to us. We are the messenger – the message is universal, for all – True Light. We don’t dictate the response. It is the response that usually scares us off. Rejection is hard – but it is part of the lesson of a message of light. 
Simple faith; to those who believe in His Name. And there is no other name. 
Acts 4:12
12 “And there is salvation in no one else; for there is no other name under heaven that has been given among men by which we must be saved.” 
Our responsibility: be there – be ready when they give up and quit trying to save themselves. We have the message of Light - Jesus Saves
The Three Lessons of a Message of Light
1. Requires a Messenger That’s you
2. It is Universal Everybody has a need of the Light
3. Demands a Response Yes or No
But the response is not our problem – that’s God’s problem. Our problem is the message – give it: Christ died, paying a penalty we deserved, Death. Believe it.
Coffee House Ministries
Pastor Mike McDonald